> ## Documentation Index
> Fetch the complete documentation index at: https://bisibility.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Track competitors

> Add managed competitor domains and compare share of voice and keyword ranks.

Competitor reporting is derived from completed rank-check payloads. Add tracked
keywords and run checks before expecting share-of-voice or head-to-head data.

## Add competitors

1. Open **Competitors**.
2. Select **Add competitor** and enter a domain with an optional display label.
3. Add suggested domains when they match real organic competitors.

Domains are normalized and unique per project. Renaming changes only the label;
removing a competitor does not delete keywords or rank history.

## Read the report

Choose a market made from location, device, and Google engine. Unavailable
location/device combinations stay visible but disabled, and the default market
is the one with the most completed checks. The report shows:

* share of voice across keywords where comparable organic ranks exist;
* shared keyword count for each managed competitor;
* a head-to-head rank table and gap;
* filters for keyword tag and position range plus explicit keyword exclusions;
* CSV export for the selected market and filters.

Suggestions use compact organic snapshots from all tracked keywords. With the
default **Stop checks at first domain match** setting, each snapshot ends when
the tracked domain is found; turn the setting off in project defaults when a
complete snapshot through the configured depth matters more than provider cost.
The selected market is queried without a silent keyword cap. Providers that
omit organic result details cannot contribute competitor-domain observations.
CSV generation happens only when requested and always includes every managed
competitor, even when the table initially collapses lower-ranked columns behind
the **+N more** control.

Use separate competitors for domains that belong to the same company when you
need domain-level comparison; bisibility does not merge them into an organization.

API routes are listed under
[Competitors](/docs/docs/api/competitors).