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Bisibility vs Semrush
Semrush bundles Position Tracking into a large managed SEO workflow. Bisibility is narrower: it runs classic rank checks on your infrastructure and keeps the complete history in your PostgreSQL database.
Choose Semrush when…
A managed all-in-one SEO workflow is the priority.
Choose Bisibility when…
Your team wants to operate the database, scheduler, and provider relationship.
Straight talk
How to choose between Semrush and Bisibility
Pick Semrush when you want a broad managed workflow with research, reporting, competitor visibility, and AI Overview coverage in one subscription. Pick Bisibility when operating the rank-data pipeline matters more than suite breadth.
Where Semrush is stronger
- Mature daily Position Tracking with local targeting and competitor visibility.
- Research, site auditing, content, and reporting modules in one managed suite.
- AI Overview coverage is available today, while Bisibility's AI tracking is planned.
Hosting and ownership
QuestionBisibilitySemrush
Can you self-host it?
Yes
No
Can you host the database yourself?
Yes - self-hosted
No
Can you query rank data with SQL?
Yes - self-hosted
No
What does the self-hosted license cost?
$0 / AGPL-3.0
Not available
Who operates the infrastructure?
Customer-operated
Managed
Is a hosted plan available?
Waitlist
Subscription + seat add-ons
Data access and export
QuestionBisibilitySemrush
Can you export all historical rankings?
Yes
Retention-limited
Can you access the original SERP response?
Yes - self-hosted
No
Who bills you for SERP data?
Paid directly to provider
Bundled
How long is daily rank history retained?
Complete in your DB
60d daily + 140w weekly
Automation and integrations
QuestionBisibilitySemrush
Which plans include API access?
Yes
Higher-tier access
Can you switch SERP data providers?
Yes
Bundled provider
How are team seats priced?
Yes
From $45/user/month
Product scope
QuestionBisibilitySemrush
Does it include site audits and SEO research?
No
Yes
Where Semrush falls short
- Daily Position Tracking data is retained for 60 days, followed by weekly snapshots for 140 weeks.
- Additional seats start at $45 per month per user, verified in July 2026.
- Position Tracking API access is gated by plan rather than included at entry level.
Why Bisibility
- Query, back up, and export the complete history directly from your database.
- Pay the SERP provider directly instead of buying rank data inside a suite plan.
- Keep rank data beyond a vendor-defined daily or weekly retention window.
What you lose by switching
- Semrush research, site auditing, content, and managed reporting modules.
- Built-in AI Overview coverage and established agency workflows.
What you gain
- Complete rank history under your own retention and backup policy.
- Self-hosted direct SQL access, plus REST, OpenAPI, and MCP access without a Position Tracking API tier gate.
Migration & hybrid
Import keywords into Bisibility by CSV. Bisibility does not provide a one-click importer for Semrush Position Tracking history, so retain exported reports for the old period or keep Semrush alongside Bisibility for research and AI coverage.
Questions about Bisibility vs Semrush
Can I import Semrush Position Tracking history?
Not through a dedicated one-click importer. You can import keywords by CSV, then retain Semrush exports as the historical archive while Bisibility builds new history.
Does Bisibility include a site audit like Semrush?
No. Bisibility focuses on rank tracking and SEO observability; it does not replace Semrush's site audit or research modules.
Is Bisibility a clone of Semrush?
No. Bisibility is a self-hosted rank-data system, not an all-in-one managed SEO suite.
Operate rank history as your own data.
Run the app, PostgreSQL database, and scheduled-check worker on your own infrastructure. You operate upgrades, backups, monitoring, and provider secrets.