Share of voice estimates how much visibility a site gets across tracked keywords compared with competitors.
SEO share of voice usually weights rankings by position and search demand, then compares domains.
It helps turn many ranking movements into one directional visibility metric for agencies and reports.
bisibility ships competitor benchmarking and Share of Voice across tracked keyword markets.
Use bisibility when you want classic Google rank checks, BYO provider credentials, owned Postgres history, API access, and agent-readable discovery surfaces.